National Cherry Blossom Festival Cell on Wheels (COW)

Relieving the Strain on D.C.’s Cell Network
Washington, D.C.

700,000

visitors

The National Cherry Blossom Festival is a spring celebration in Washington, D.C., commemorating the March 27, 1912, gift of Japanese cherry trees from Mayor Yukio Ozaki of Tokyo to the District of Columbia. More than 700,000 people visit D.C. each year to admire the blossoming cherry trees that herald the beginning of spring in the nation's capital, straining the city's cell network. In addition to the Cherry Blossom Festival, the city is host to several events throughout the year that task the cell phone system.

Owner/Client

AT&T Mobility

Services

  • Engineering

Markets

  • Telecommunications

Regions

  • Mid-Atlantic